Britney Spears announces her first gender-neutral fragrance

Britney Spears announces her first gender-neutral fragrance

3 months ago      325

Pop icon Britney Spears took to her Instagram account on Monday morning to announce the release of her new fragrance. Named after her 2004 hit single, Prerogative is Britney’s first unisex line. “A fragrance for all,” reads the caption of the spicy promotional video.

“This simple, yet layered, rounded fragrance features an oriental woody amber scent that encourages you to release yourself from expectations, labels and judgements,” the press release says. “Be whoever you want to be. It’s your prerogative.”

Prerogative is Spears’s 24th scent, which is preceded by such classics as Curious, Fantasy, and Believe. In 2012, Forbes magazine reported that her fragrances had reportedly earned over $1.5 billion and sold more than a million bottles in five years.

Prerogative. A fragrance for all. 📹 #MyPrerogative

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